Feb 12, 2026
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5 min read
While creators chase AI traffic, the platforms are measuring 'utility' vs. human relevance-and only one pays
Feb 5, 2026
7 min read
Cloudflare’s AI licensing turns ownership into infrastructure rent, shifting control and margins away from publishers and into CDN infrastructure layers.
Jan 29, 2026
280 executives see search falling and drop the content that builds equity
Jan 22, 2026
6 min read
WordPress's 20-year SEO advantage just became an extraction liability worth billions to AI companies and zero to you.
Jan 15, 2026
8 min read
Food52 lost $294M by forgetting why readers showed up
Jan 9, 2026
Why spotting trends early means nothing if you don’t own the infrastructure that compounds them.
Jan 2, 2026
$37bn proves creator marketing works. What it does not prove is that creators capture any lasting value from it.
Dec 25, 2025
You can block OpenAI and Anthropic. You cannot block Google’s AI without losing search traffic.
Dec 18, 2025
AI cuts clicks and over-crawls your content. Only controlled WordPress archives keep real leverage.
Dec 12, 2025
Why creators are quitting and why owned systems like email still win.
Dec 4, 2025
How creators scale by owning distribution instead of renting it.
Nov 27, 2025
Reels generates the same revenue as YouTube. One shares 55% with creators. The other shares nothing.
Nov 20, 2025
Chrome went from 2.8% to 31% market share in four years. Agentic browsers could move faster. And platform-dependent creators won't see it coming.
Nov 13, 2025
Nov 6, 2025
Audacy proves podcast ads convert at 76%. But creators split revenue with platforms and build zero equity.
Oct 30, 2025
It's not better content. It's trust infrastructure sitting front-and-center on every product page—SSL certificates, transparent...
Oct 23, 2025
Celebrity partnerships fail without systems. Beckham’s IM8 shows how to fix that with recurring billing.
Oct 16, 2025
Food bloggers fight back. Here's their playbook.
Oct 10, 2025
The biggest creator brands don’t scale with algorithms—they scale with executives who know ops, revenue, and protection.
Oct 2, 2025
Three LinkedIn creators lost 90% of their views in the same month. The reason will terrify anyone building a platform-dependent business.
Sep 25, 2025
Why 90% of established creators plateau—and the mindset shifts that break through
Sep 18, 2025
The creator economy's biggest misconception is killing businesses
Sep 11, 2025
9 min read
But no one knows if it works
Sep 4, 2025
Platform changes creator videos without permission
Aug 28, 2025
Platform independence secrets from 419M subscriber empire